Abstract
| - Competitive firms these days attend to only part of the abundantly available information, by specialising and focusing on core capabilities and competencies. Thus, firms have a variety of different needs in innovation and technology policy (ITP). ITP should move from the industry-level to the firm-level and, where possible, involve the business community to define their own idiosyncratic needs. A recent Danish study — the Resource Area Analysis — can be interpreted as the development of such an approach. After presenting the analysis, the merits and problems of this bottom-up approach are discussed. While this approach is useful, it needs complementing in implementation by a recognition of the heterogeneity of firms.
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